In May of 2012, flush with the success of their reception at the 2012 CES, Real Simple Software launched a Kickstarter project for the Simple TV DVR. For $200, early adopters got a Simple.TV box, a year of service, a Mohu antenna, and a Simple.TV T-shirt. For $300, Simple.TV supporters also got a Roku XD streamer and a lifetime premium subscription.
CNET crowned RSS with their ‘Best of CES’ award in January proclaiming, “Simple.TV might be the next big cord-cutting device.” It wasn’t — at least not for me. I was intrigued, but $150 per tuner plus $300 per tuner for lifetime guide service seemed expensive to me.
Flash forward to October of 2013 and Woot is offering the Simple.TV STV-1000 DVR with Lifetime Premier Subscription Included for $99.99. I got one. It was awesome. So awesome, in fact, that I eventually bought four more.
At this time, there was much excitement and anticipation for a dual tuner DVR. That dual tuner DVR ended up being the undoing of Real Simple Software. High temperatures, a small fan, and no vents spelled disaster for consumers and the company.
By the middle of 2014, the handwriting was on the wall. Many feared that the STVs would be orphaned as the company abandoned their user community forums. Early in 2015 RSS’s database crashed rendering the devices useless. Eventually, the database was recovered, but RSS announced that they were moving on from the Simple TV DVR.
Last night an email announced that the Simple TV service is shutting down August 5th. While the remnants of the user community were gathering at the forums for a final farewell, someone pulled the plug.